Instinct Original Raw Coated Kibble, Real Chicken Recipe (11 lb. Bag)
Instinct · 11 lb · Cat

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Overview
Key features
- **Raw Coated for Taste and Nutrition:** Every piece of kibble is coated with freeze-dried raw chicken. This process locks in the natural flavor and nutrients of raw meat, creating a more palatable and nutrient-dense meal that appeals to a cat's natural instincts.
- **High-Protein, Chicken-First Formula:** With real chicken as the leading ingredient, this recipe provides a high-quality source of animal protein essential for maintaining strong muscles, healthy organs, and optimal energy levels in adult cats.
- **Potentially Grain-Free:** Many recipes in the Instinct Original line are formulated without grains like wheat, corn, or soy. Dry foods in this premium category often use alternative carbohydrates like peas or tapioca, which can be a good choice for cats with certain sensitivities.
- **Complete & Balanced Nutrition:** Despite the "raw" element, this is a fully formulated meal. It contains all the essential vitamins, minerals, antioxidants, and probiotics that a cat needs to thrive, removing the guesswork required with some alternative diets.
- **USA-Made:** Instinct brand foods are typically crafted in company-owned facilities in the United States, offering an extra layer of quality control and supply chain oversight that many pet owners value.
Pros
- **Excellent Palatability:** The savory raw coating makes the food exceptionally appealing, which can successfully entice cats who are otherwise fussy about their dry food.
- **Quality Protein Source:** Using real chicken as the primary ingredient supports a cat's biological needs for a meat-based diet, promoting lean body mass.
- **Convenient Introduction to Raw:** Lets owners provide some of the benefits of raw food—namely less processing and more natural taste—without the cost, mess, and safety precautions of a full raw diet.
- **Supports Skin & Coat Health:** Recipes in this category are typically rich in Omega fatty acids from chicken fat and other sources, which are vital for maintaining healthy skin and a glossy coat.
Cons
- **Premium Price Point:** While a good value within its specific category, the raw-coating process and high-quality ingredients mean it costs more per pound than many conventional kibbles.
- **Not a True 100% Raw Diet:** Owners seeking a completely raw, unprocessed diet will find this to be a compromise, as the bulk of the food is still cooked kibble.
- **Rich Formulation:** The high protein content and raw coating can be very rich. It may not be suitable for overweight or very sedentary cats and requires a slow transition period to avoid digestive upset.
- **Kibble Size:** As a standard formula, the kibble size may not be ideal for very small breeds, kittens, or cats with dental issues who require smaller, more manageable pieces.
Best for
This food is an excellent choice for adult cat owners who want to boost their pet's interest in dry food and incorporate some of the palatability and nutritional benefits of raw food without abandoning the convenience of kibble.
Feeding guide
Feeding amounts can vary significantly based on a cat's age, metabolism, and activity level. As a general guideline, most adult cats weighing around 8-10 lbs thrive on approximately 1/3 to 1/2 cup of high-quality dry food per day, ideally split into two separate meals. Always provide fresh, clean water. It is critical to consult the feeding chart on the product packaging for the most accurate, manufacturer-recommended portions and to adjust as needed to maintain a healthy body condition.
Ingredients & nutrition note
While the full ingredient panel is not provided here, the "Real Chicken" title confirms the primary protein source. Premium, raw-coated foods like this typically supplement the main meat with poultry meals, healthy fats, and a variety of vitamins and minerals. They often forgo common grain fillers. For a definitive list of all ingredients and the guaranteed analysis, please refer directly to the product's packaging.
Price comparison
Priced at $3.44 per pound, this 11 lb. bag of Instinct Original Raw Coated kibble is positioned very competitively within the premium cat food market. Based on current data for 149 similarly sized dry cat foods, this price sits comfortably below the category median of $4.14/lb and the average of $4.93/lb. This makes it an attractive value proposition for shoppers looking to get the benefits of a high-protein, raw-coated food without paying the top-tier prices often associated with such features.
Frequently asked questions
What exactly does 'raw coated' or 'raw coated kibble' mean?
It means that after the conventional kibble is cooked and dried, it is put into a tumbler and mixed with a coating of freeze-dried raw meat—in this case, raw chicken. This process adds a layer of minimally processed, nutrient-rich protein that boosts the food's natural flavor and aroma, making it more exciting for cats.
Is Instinct Original a grain-free cat food?
Many of Instinct's Original recipes are formulated to be grain-free. However, brands can change their formulas, so it is essential to read the ingredient list on the specific bag you purchase to confirm if it contains any grains or your cat has specific dietary sensitivities.
Can I feed this to my kitten or senior cat?
This particular product line is generally intended for the maintenance of healthy adult cats. Instinct offers specialized formulas designed to meet the unique nutritional needs of kittens (who need more calories for growth) and senior cats (who may need joint support or different calorie levels). We recommend choosing the formula that specifically matches your cat's life stage.
How should I store this food to keep the raw coating fresh?
To protect the integrity of the raw coating and the kibble itself, store the food in a cool, dry place. It's best to keep it in the original bag, tightly sealed, or transfer it to an airtight container to protect it from moisture, air, and pests.
Is this a complete replacement for a 100% raw diet?
No, this product is a combination of cooked kibble and a raw coating. It is designed to be a convenient and safe way to add some of the palatability and nutritional benefits of raw food to your cat's diet. It is not a 100% raw product.
My cat is a very picky eater. Will she like this?
While no food is a guaranteed success with every cat, the raw coating on this Instinct kibble is specifically designed to appeal to a cat's carnivorous instincts. The scent and flavor of the freeze-dried raw chicken are highly palatable and often succeed with even the most finicky eaters.
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